Across Europe, there’s a small group of beach and marina towns that sit in the top tier of coastal luxury—places defined by global prestige, elegance, and refinement.
Think Cannes…Antibes…Puerto Banús…
These luxury coastal destinations share a small number of traits: a historic core that cannot be replicated…a marina or waterfront that anchors lifestyle and value…structural limits on new supply…a walkable relationship between living, dining, culture, and water…and year-round demand.
Very few European coastal towns tick all these boxes. Today, I want to take you on a tour of some of the very few that do…and show you what it costs to own there.
And I’ll introduce the newest member of this elite club—the historic town of Lagos on Portugal’s Algarve, where I’m about to bring an exclusive off-market deal to my Real Estate Trend Alert (RETA) group. More on that in a moment.
But first, let’s begin our tour in Cannes…
The stunning beach and marina town of Lagos, Portugal has joined the top-tier of European luxury coastal destinations.
Cannes, French Riviera
We begin with the resort city of Cannes on the French Riviera.
Facing the Mediterranean, it blends old‑world charm with a glossy, modern resort atmosphere.
Best known for its film festival, Cannes is often misunderstood as simply flashy, but the prime districts are deeply blue-chip.
La Croisette, in particular, is one of Europe’s most sought-after addresses—a palm-lined sweep of boulevard where the Mediterranean, grand hotels, boutiques, beaches, and marinas all converge in a single, walkable line.
Ownership here is about status—this is an address that has mattered for more than a century and still defines European coastal prestige.
Luxury apartments with sea views near the Croisette commonly list in the €2.5 million to €4 million range for mid-size units, and can climb sharply from there.
Here’s an example…
Cannes has long been an elite destination, shaped by the same forces that define Europe’s most resilient coastal towns: structural scarcity, walkable living, international demand, cultural depth, marina access, and price strength across cycles.
On Boulevard de la Croisette, you’ll find this two-bedroom, two-bath apartment.
The interior living area of the seventh-floor apartment is approximately 951 square feet, with principal spaces arranged around a south-facing orientation. A terrace extending from the living area offers views over the Mediterranean.
The layout includes a combined living-dining area integrated with an open kitchen and two en-suite bedrooms. Despite the modest size, this property is on the market for €3 million ($3.5 million). Read the full listing here.
With this apartment in Cannes, you’re paying for the blue-chip location and the frontline views.
Cap d’Antibes, France
Next, we head east along the coast to Antibes.
This is the archetype of understated Riviera wealth: historic old town, serious marina, beaches, walkability, culture, and year-round life.
It sits between Cannes and Nice, but feels removed from both—quieter, greener, and more residential. Development here has long been tightly controlled, which is why much of the local housing stock is either historic or villa-based.
Antibes commands premium pricing even before you step into Cap d’Antibes; waterfront and historic core apartments routinely trade from around €2 million and up for two-bedroom sea-view units, with the rarest properties exceeding that substantially.
Antibes is Riviera blue-chip at full maturity. Historic charm, marina life, international buyers, luxury walkable beach lifestyle.
This Antibes apartment is a three-bedroom, three-bath residence with approximately 1,860 square feet of interior space.
The layout is straightforward and contemporary: an open living and dining area, a semi-open kitchen, and three en-suite bedrooms. The principal bedroom opens directly onto the terrace.
The property includes approximately 430 square feet of terrace space, oriented to capture sea views while overlooking landscaped grounds. Terrace space of this scale is notable for an apartment in Cap d’Antibes, where many properties offer only modest balconies.
The apartment is on the market for €2.4 million ($2.8 million). The full listing is here.
Apartments in prime locations with modern amenities in Antibes are rare and highly sought-after. One on the market in this prestigious building will cost €2.4 million…
Puerto Banús, Costa del Sol
Puerto Banús is the Spanish symbol of international glamor and modern marina life, albeit without the old-town charm of many of its contemporaries.
Located just west of Marbella on the Costa del Sol, this is a luxury enclave where superyachts, designer boutiques, beach clubs, and late-night dining define the rhythm of daily life, attracting a global crowd that’s younger and flashier than in Europe’s heritage coastal towns.
Two-bedroom frontline marina and sea-view apartments in Puerto Banús generally start in the €850,000 to €1.2 million+range, with larger penthouses and duplex units pushing higher. These prices reflect decades of global appeal and very limited remaining beachfront supply.
Here’s an example…
Puerto Banús is designed for luxury living, with a focal point around the marina.
This two-bed penthouse overlooks the marina in Puerto Banús. It spans 1,400 square feet with a small terrace.
The apartment is modern throughout and walking distance to the beach, though there are no community amenities. The penthouse is listed for €1.395 million ($1.6 million). The full listing is here.
This two-bed, two-bath penthouse comes with sea views and lies a short distance from the beach.
Palma de Mallorca
Looking at Europe’s old town and marina districts, this is a place that has crossed into top-tier status in recent years.
Palma de Mallorca is located on the south coast of the island of Mallorca, in Spain’s Balearic Islands, set on the Mediterranean Sea. It sits roughly 130 miles east of mainland Spain, with fast air and ferry connections to Barcelona, Valencia, Madrid, and major European hubs, making it one of the most accessible island capitals in the Mediterranean.
Luxury apartments near the marina and historic core sit alongside villas commanding prices in the multi-million-euro range, and villas and prime flats routinely benchmark against the upper tiers of the Balearic market as international demand surges.
Palma de Mallorca is a Mediterranean city that has decisively crossed into top-tier status. Historic old town, marina life, international buyers, and superb air access drive deep year-round demand.
Here’s an example from the very top end of the market…
This brand-new three-bed penthouse is on Palma’s prestigious sea front boulevard, Paseo Marítimo.
It spans 2,400 square feet including terrace and comes with extensive commnuity amenities including an exterior pool and terrace area, as well as an indoor pool with sauna and fitness room. It’s listed for €5.1 million ($6 million).
This apartment building is located on Palma de Mallorca‘s prestigious sea front boulevard, Paseo Marítimo.
Lagos Joins the Elite Group
As you can see, it costs a significant sum to own in one of Europe’s luxury coastal destinations. This is because many of those places completed their transition to elite destination years ago. Prices reset. Entry points narrowed.
This is what makes the opportunity in Lagos so compelling…
Set on Portugal’s Algarve, Lagos is my favorite town on the Algarve…pretty, compact, low-rise, and walkable.
This town has a stunning coastline and a rich cultural heritage (in 1415, Henry the Navigator set sail with a huge fleet from Lagos, launching the Age of Discovery). But for decades, Lagos was seen as too far from Faro airport. And so it remained low-rise and low-key.
That has changed. A new highway reduced travel time between Lagos and Faro to an hour. Later, as the world recovered from the global financial crisis and the remote-working revolution began to take hold, the Algarve began attracting new kinds of folks.
These were wealthier vacationers looking for a more authentic, upmarket experience…well-off retirees seeking a true community where they could live year-round…remote-working professionals looking for a place to stay for part or all of the year…
This was a perfect storm of opportunity for Lagos. And it grabbed it with both hands…
Lagos chose to evolve in a careful and controlled way that maintained its character and livability. Development was kept a healthy distance back from its pristine beaches. History has been emphasized, with its old town, white-washed churches, and historic citadel restored.
Now, Lagos’ luxury nexus has emerged—a marina that has become the town’s defining focal point, just as Port Vauban is for Antibes and the Old Port is for Cannes.
In this photo you see Lagos marina—about to expand—and the miles-long Meia beach and the smaller Batata beach. Lagos is studded with beaches and coves.
Lagos is still in the recognition phase. The quality has arrived. The infrastructure is here. The capital is moving in. Only pricing—relative to peers—is still lagging.
It’s especially affordable when you buy the Real Estate Trend Alert (RETA) way…
I’ve negotiated a stunning new off-market deal for RETA members right in the new luxury district of Lagos.
If you’re not familiar with my RETA group, it’s a club of like-minded investors who recognize the incredible opportunities in international real estate. Using our connections to world-class developers, and the collective buying power of all RETA members, I get off-market deals for our group that ordinary investors never see.
The new deal in Lagos is a chance to own luxury condos on the town’s most sought-after street—the third most expensive in all of Portugal—right in the heart of the marina district at exclusive pricing.
The community is called Marina Residences. And it’s going to set a new standard in luxury here.
This is a true blue chip asset. For RETA-only prices, members of my group will get modern design, state-of-the-art luxury, and an experience Europe almost never allows in residential buildings: true rooftop amenities. Not a token terrace, but a private club in the sky—pool, spa, fire pits, and expansive outdoor living with open marina and Atlantic views.
Rooftop amenities are something you almost never see in Europe’s boutique coastal towns. But that’s what RETA members can own at incredible off-market pricing with the stunning new deal I’ve negotiated in Lagos. (Renders should not be considered final but give us a great idea what to expect.)
This is a rare and unique opportunity…a chance to own a true legacy asset in one of Europe’s boutique local coastal enclaves. And at off-market pricing.
With this deal I expect gains of €292,500 just three years after delivery on this deal, alongside gross rental yields of over 13%.
RETA members received my full deal briefing yesterday.
I’ll open this deal exclusively to members on Wednesday, January 28, at 1 p.m. ET.
If you’re not a member and want access to opportunities like this, stay tuned. I’ll be sharing a way you can join soon…
Wishing you good real estate investing,
P.S. Check out the location of the new RETA-only opportunity in Lagos—Marina Residences. It’s set on the third most expensive street in all of Portugal…near the Old Town…the luxury marina district…and some of the most stunning beaches in Europe…
Marina Residences puts you in the heart of Lagos’ new luxury marina district. A pedestrian bridge connects to the marina and to Meia Beach.
