There’s a breathtaking coastline in southern Europe that the ultra-rich have known about for years.
A place where limestone mountains rise straight from the sea…a fjord-like bay forms a deep natural harbor…and fortress walls protect ancient stone towns…
Time Out called it the most beautiful place in the world. Le Parisien dubbed it a “new Monaco.”
This is the Bay of Kotor in Montenegro.
Today, I’ve released my video deep dive on it in the new episode of The Ronan McMahon Report.
Click below to watch it now. And when you’re done, share your thoughts or questions in the comments. My team and I read them all.
In this new destination deep-dive on my YouTube channel, I take you to the stunning Bay of Kotor in Montenegro, where billionaires park their mega-yachts, but which attracts only a fraction of the tourists of neighboring Croatia. Click to view…
Tucked away in the Balkans between a cluster of former Yugoslavian countries, Montenegro sits across the Adriatic from Italy, with Croatia to the north and Albania to the south.
For decades, a “Path of Progress” has been rolling down the Adriatic coast from Croatia. (A Path of Progress is anything that improves the accessibility of a piece of real estate and increases its value.)
Now, it has crossed the border into neighboring Montenegro.
The Bay of Kotor—right across the border from Croatia’s most popular destination, Dubrovnik—is at the heart of that story.
The ultra-rich know this bay. A-listers, royals, and Gulf billionaires anchor their superyachts in gleaming marina developments. But what’s happening in the Bay of Kotor also goes beyond the world’s elites.
The “ordinary rich” have now discovered this coast and are coming here to stay part and full time. “Ordinary rich” is a term I use for professionals who earn well…not super rich, but well off.
I’m talking about entrepreneurs, small-business owners, computer scientists, bankers, lawyers, doctors…
As this group discovers Montenegro, it’s creating an incredible opportunity. With them comes insatiable demand for more affordable, high-quality real estate with outstanding amenities.
After years of scouting trips and deep local research, my team and I found the perfect opportunity to appeal to the ordinary rich folks coming to Kotor.
For those unfamiliar with it, I founded my Real Estate Trend alert (RETA) club in 2008 to bring together like-minded investors who recognize the incredible potential of overseas real estate. Using the collective-buying power of all RETA members, I can negotiate exclusive deals from developers.
In 2024, I brought RETA members an incredible deal here in the best-in-class community of Royal Town Kotor, where they could own two-bed condos from €348,356. In March 2026, a condo available to RETA members for €354,201 was listed retail for €519,114—an uplift of €164,913.
After the success of this deal, my team went to work straight away to find another. With its towering mountains, Kotor’s topography makes building difficult…and deals rare. But I think I may be closing in on something. Stay tuned for more on that…
I’ve been digging into this story for years, and I’m convinced the best is yet to come.
In my new video, I show you exactly why. Learn…
- How this coast went from undiscovered to ultra-prime in just two decades…
- From €310,000 sea-view apartments to multi-million-euro marina residences—what it costs to own here today…
- The geographic constraints driving price growth…
It’s all in my new video.
Watch my full deep-dive on Kotor now.
Wishing you good real estate investing,
P.S. I’m releasing a new destination deep dive every week on The Ronan McMahon Report. Destinations that are coming up include a hill town in Sicily overlooking the Mediterranean where homes sell for less than the price of a new car and a Portuguese destination I consider the country’s “last undiscovered coastal city”…
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